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Traveling with Waynaut

, by Davide Ripamonti, translated by Alex Foti
Go from your door to your destination with a single click. Simone Lini's idea connects the multiple modes of transport in your whole trip


Waynaut is multimodal platform based on an algorithm that enables users to connect to various suppliers and, with a simple click or tap, assemble a trip with several means of transportation from the city of departure to city of arrival. It was born out of a business idea that Simone Lini, 2012 graduate in Business Administration and Management, transformed into entrepreneurial reality.

"At first when I was still a student at Bocconi", says Simone, a 26 year-old from Crema, "I was determined to embark on an activity linked to carpooling. So I moved to the US and worked at the incubator Mind the Bridge, but my idea didn't take off. " He didn't give up, though. Simone returned to Italy and refined and expanded the concept he wanted to translate into a business.

"We have now constructed a platform around an algorithm, thanks to which users can link our various partners and be shown all the travel combinations to reach a given destination." The company Waynaut was born in 2013. It currently employs 15 people but has ambitious expansion plans. "The technological part is the area where we devote most of our energies," explains Simone, who is also CEO of Waynaut in addition of being its founder. "It is a critical aspect, also considering we have evolved from a B2B to a B2C business model. Soon people will be able to book complex and structured travel plans directly on our partner sites. The objective is to give users the ability to make multiple reservations with just one click and have a single ticket for all the services purchased. "

Meanwhile Simon is thinking hard about how to expand his startup. "We have raised €1,300,000 from venture capitalists and are getting additional finance which should enable us to get to a team of 35 people by next year: online travel agencies do not have this kind of technology and we want to offer it to them."