Research

A research by SDA Bocconi's Marketing Department with Enel Energia investigates the impact of marketing on companies' performances

The export of machinery toward foreign markets proved lethal for Italian industrial clusters, who find themselves in competition with foreign companies that have far lower labor costs and are suddenly equally well-equipped

Enrico Valdani has been appointed its first director

It's consolidated fashion brands that change the most from one season to the next

The unexpected success in Italy shows the importance of a political strategy enacted by policy entrepreneurs and throws light on the "transition to practice" phase, write Mele and Compagni

Social norms protect more than legal norms. And every kind of information exchange has its own strategic implications