Checking Out Facebook Over Breakfast

Consumer habits are changing, and the penetration of technology into people's everyday life is increasing. The challenge for companies is finding the right ways to keep in touch with customers.

Luca Colombo, country manager of Facebook, will discuss this with the Bocconi Alumni on April 5, at 7:45am, in one of the events of the Energizer cycle. Colombo will focus on forms of communication made possible by new devices and media and how, in a certain sense, they represent a return to the past thanks to increasingly personal and direct relationships with consumers.