05 Oct 2015 Satisfaction vs. Authenticity: When We Prefer Replica Experiences Two experiments conducted by Gulen Sarial Abi demonstrate that, when an original experience is subject to too many restrictions, people can prefer a replica
17 Sep 2015 Show Me Your Arm, I'll Guess What You Will Buy A series of experiments conducted by Zachary Estes and a University of Innsbruck's colleague show the amazing relations between body posture and purchasing behavior
01 Sep 2015 Economy Lab Social sciences make increasing use of laboratories and experiments. Get to know why
03 Sep 2015 Twenty One New International Entries for the Faculty in 2015/2016 With twenty one new professors recruited on the international job market, the University will enjoy fresh knowledge
31 Jul 2015 Joachim Vosgerau, a Consumer Behavior Scholar at Bocconi An expert of decision making, the new full professor is to join the Department of Marketing
31 Jul 2015 Joseph Nunes, an Adjunct Studying Cultural Industries A Professor of Marketing at Marshall, hes already been a Visiting Professor at Bocconi and is now joining the Department of Marketing