13 Mar 2018 Dirk Hovy, the Scientist that Connects Demography and Linguistics Associate Professor at the Department of Marketing, Hovy's field is computational linguistics. I'm fascinated by the idea of teaching computers to understand how language works, he says
29 Mar 2018 The algorithm that Prevents Suicide Dirk Hovy and his coauthors explain in a paper how computers can help psychologists diagnose mental illnesses
22 Jan 2018 Different Products with Common Features: Sales Techniques and Consumer Decisions An expensive PC or a cheaper one, for example, can be sold better by emphasizing or not mentioning certain common attributes, as shown in a study by Ioannis Evangelidis
18 Jan 2018 The Longer You Are Broke, the More You Learn Self Control A study by Gulen Sarial Abi casts doubt on previous research on consumers faced with financial restrictions
27 Nov 2017 Bocconi and Gucci to Establish a Gucci Research Lab The evolving organization in the 21st century will be the research topic of the Lab, which will be announced at the Opening Ceremony of the Academic Year
15 Sep 2017 Bocconi Scholars Awarded by the Sales Education Foundation Paolo Guenzi and Sarah Ghaddar's research program on the adoption of social media among sales professionals has been assigned a Neil Rackham Research Grant