28 Oct 2020 Non Performing Credit Causes Healthy Credit to Vanish The amount of nonperforming loans held by European banks must be contained and reduced because they can cause a credit crunch. Especially now that the economic situation is getting difficult
23 Oct 2020 Retailoring Your Brand Legacy Acquiring a historic brand with the aim of relaunching does not mean distorting its history. It means creating a new storytelling that projects it into a different future around a new community of consumers to win over using every channel available
21 Oct 2020 The Legacy of Protest Movements Whether they win or lose, activist groups can still act as triggers for new and more generalized disputes or become a model of organization and participation to fight for other causes
28 Jul 2020 Negotiating with People? It's a Matter of Reading Their Emotions Born from historic failure, the study of negotiation looks at personalities of actors to formulate bargaining strategies
27 Jul 2020 Giving Italian Businesses a Fresh Start What if Italian companies did like the Americans? Cavallini and Gietzmann analyze how and under what conditions to introduce Chapter 11 of United States bankruptcy statute into Italian law
24 Jul 2020 Data: Helpful, Useless or Misleading? To make managerial (but also political) decisions, is it better to rely on instinct or on the scientific method? The pandemic has shown that the answer is in how we use the data