Jessica Jumee Kim Open share Close Share Close Department of Marketing Assistant Professor Download CV jessica.kim@unibocconi.it Send Email Copy About Publications Teaching Bio Jessica Jumee Kim is an Assistant Professor of Marketing at Bocconi University. She earned a Ph.D. in marketing from the University of California, San Diego. Research Interests Marketing and Policy, Digital Marketing, E-Commerce, Public Health See Publications Publications The impact of loosening concealed carry laws on firearm demand MARKETING SCIENCE, 2025 Proxies for legal firearm prevalence QUANTITATIVE MARKETING AND ECONOMICS, 2022 See Teaching Teaching 30705 MARKETING Additional teachings info Principles of Marketing, Marketing Analytics, Principles of E-Marketing and E-Commerce
About Publications Teaching Bio Jessica Jumee Kim is an Assistant Professor of Marketing at Bocconi University. She earned a Ph.D. in marketing from the University of California, San Diego. Research Interests Marketing and Policy, Digital Marketing, E-Commerce, Public Health See Publications Publications The impact of loosening concealed carry laws on firearm demand MARKETING SCIENCE, 2025 Proxies for legal firearm prevalence QUANTITATIVE MARKETING AND ECONOMICS, 2022 See Teaching Teaching 30705 MARKETING Additional teachings info Principles of Marketing, Marketing Analytics, Principles of E-Marketing and E-Commerce
