I am the director of the specialized Master’s in Marketing and Communication (MiMeC) at Bocconi University. I am Lecturer at the Marketing Department. I hold my PhD in Management and Innovation at Catholic University of the Sacred Heart, Italy.
Research Interests
Advertising, art and luxury contamination, consumer culture theory, LGBTQ+ studies, luxury shopping experience and digital marketing
working papers
Prestini, Stefano; D. Scarpi; L. Devereux
Prestini, Stefano; Borghini, Stefania
Prestini, Stefano; L. Colm; P. Mion dalle Carbonare